PointRoll

The following presents a guideline on how PointRoll standard and rich media tags should be edited to count clicks in Google Ad Manager. In order to track clicks follow the procedure below:

JavaScript Code

Original Code

You should have received some JavaScript code from PointRoll that looks similar to the following example:

<script type="text/javascript">
function pr_swfver(){
var osf,osfd,i,axo=1,v=0,nv=navigator;
if(nv.plugins&&nv.mimeTypes.length){osf=nv.plugins["Shockwave Flash"];if(osf&&osf.description){osfd=osf.description;v=parseInt(osfd.substring(osfd.indexOf(".")-2))}}
else{try{for(i=5;axo!=null;i++){axo=new ActiveXObject("ShockwaveFlash.ShockwaveFlash."+i);v=i}}catch(e){}}
return v;
}
var pr_d=new Date();pr_d=pr_d.getDay()+"|"+pr_d.getHours()+":"+pr_d.getMinutes()+"|"+-pr_d.getTimezoneOffset()/60;
var pr_postal="";
var pr_data="";
var pr_redir="$CTURL$";
var pr_nua=navigator.userAgent.toLowerCase();
var prHost=(("https:"==document.location.protocol)?"https://":"http://");var pr_sec=((prHost=='https://')?'&secure=1':'');
var pr_pos="",pr_inif=(window!=top);
if(pr_inif){try{pr_pos=(typeof(parent.document)!="unknown")?(((typeof(inDapIF)!="undefined")&&(inDapIF))||(parent.document.domain==document.domain))?"&pos=s":"&pos=x":"&pos=x";}
catch(e){pr_pos="&pos=x";}if(pr_pos=="&pos=x"){var pr_u=new RegExp("[A-Za-z]+:[/][/][A-Za-z0-9.-]+");var pr_t=this.window.document.referrer;
var pr_m=pr_t.match(pr_u);if(pr_m!=null){pr_pos+="&dom="+pr_m[0];}}else{if(((typeof(inDapMgrIf)!="undefined")&&(inDapMgrIf))||((typeof(isAJAX)!="undefined")&&(isAJAX))){pr_pos+="&ajx=1"}}}
if(pr_postal!=""){var przipmatch=/^\d{5}$/;if(przipmatch.test(pr_postal)){pr_pos+="&postal="+pr_postal;}}
if((pr_data!="")&&(pr_data.indexOf("&")<0)){pr_pos+="&data="+pr_data;}
var pr_s="ads.pointroll.com/PortalServe/?pid=5675735807352735727929727&flash="+pr_swfver()+"&time="+pr_d+"&redir="+pr_redir+pr_pos+pr_sec+"&r="+Math.random();
document.write("<scr"+"ipt type='text/javascript' src='"+prHost+pr_s+"'></scr"+"ipt>");
</script>

Modified Code

What you need to do is modify the URL in the <SCRIPT> tag as shown by the highlighted changes, The resulting tag should look similar to the following example:

<script type="text/javascript">
function pr_swfver(){
var osf,osfd,i,axo=1,v=0,nv=navigator;
if(nv.plugins&&nv.mimeTypes.length){osf=nv.plugins["Shockwave Flash"];if(osf&&osf.description){osfd=osf.description;v=parseInt(osfd.substring(osfd.indexOf(".")-2))}}
else{try{for(i=5;axo!=null;i++){axo=new ActiveXObject("ShockwaveFlash.ShockwaveFlash."+i);v=i}}catch(e){}}
return v;
}
var pr_d=new Date();pr_d=pr_d.getDay()+"|"+pr_d.getHours()+":"+pr_d.getMinutes()+"|"+-pr_d.getTimezoneOffset()/60;
var pr_postal="";
var pr_data="";
var pr_redir="%%CLICK_URL_ESC%%$CTURL$";
var pr_nua=navigator.userAgent.toLowerCase();
var prHost=(("https:"==document.location.protocol)?"https://":"http://");var pr_sec=((prHost=='https://')?'&secure=1':'');
var pr_pos="",pr_inif=(window!=top);
if(pr_inif){try{pr_pos=(typeof(parent.document)!="unknown")?(((typeof(inDapIF)!="undefined")&&(inDapIF))||(parent.document.domain==document.domain))?"&pos=s":"&pos=x":"&pos=x";}
catch(e){pr_pos="&pos=x";}if(pr_pos=="&pos=x"){var pr_u=new RegExp("[A-Za-z]+:[/][/][A-Za-z0-9.-]+");var pr_t=this.window.document.referrer;
var pr_m=pr_t.match(pr_u);if(pr_m!=null){pr_pos+="&dom="+pr_m[0];}}else{if(((typeof(inDapMgrIf)!="undefined")&&(inDapMgrIf))||((typeof(isAJAX)!="undefined")&&(isAJAX))){pr_pos+="&ajx=1"}}}
if(pr_postal!=""){var przipmatch=/^\d{5}$/;if(przipmatch.test(pr_postal)){pr_pos+="&postal="+pr_postal;}}
if((pr_data!="")&&(pr_data.indexOf("&")<0)){pr_pos+="&data="+pr_data;}
var pr_s="ads.pointroll.com/PortalServe/?pid=5675735807352735727929727&flash="+pr_swfver()+"&time="+pr_d+"&redir="+pr_redir+pr_pos+pr_sec+"&r="+Math.random();
document.write("<scr"+"ipt type='text/javascript' src='"+prHost+pr_s+"'></scr"+"ipt>");
</script>

Note

The ad server recognises the [timestamp] placeholder and will automatically replace it with a cache buster. It is not necessary to convert it to the %%CACHEBUSTER%% macro manually.

Use %%CLICK_URL_UNESC%% at the beginning of a link. Use %%CLICK_URL_ESC%% when the click-tracker is the parameter of another URL.

<a href="%%CLICK_URL_UNESC%%https://www.google.com">link</a>
<a href="https://www.google.com?rd_url=%%CLICK_URL_ESC%%">link</a>