RocketFuel

The following presents a guideline on how RocketFuel standard and rich media tags should be edited to count clicks in Google Ad Manager. In order to track clicks follow the procedure below:

JavaScript Code

Original Code

You should have received some JavaScript code from RocketFuel that looks similar to the following example:

<script type=’text/javascript’>
var rfiPub={ver:7,publisher:987};
var rfiAdReq={placement:36589,width:300,height:250,landInNewWindow: false};
rfiAdReq.clickPrefix=’INSERT_YOUR_CLICK_PREFIX’;
</script>
<script type=’text/javascript’ src=’https://c1.rfihub.net/js/bcS.js’></script>

Modified Code

What you need to do is modify the URL in the <SCRIPT> tag as shown by the highlighted changes, The resulting tag should look similar to the following example:

<script type=’text/javascript’>
var rfiPub={ver:7,publisher:987};
var rfiAdReq={placement:36589,width:300,height:250,landInNewWindow: false};
rfiAdReq.clickPrefix=’%%CLICK_URL_UNESC%%’;
</script>
<script type=’text/javascript’ src=’https://c1.rfihub.net/js/bcS.js’></script>

Note

The ad server recognises the [timestamp] placeholder and will automatically replace it with a cache buster. It is not necessary to convert it to the %%CACHEBUSTER%% macro manually.

Use %%CLICK_URL_UNESC%% at the beginning of a link. Use %%CLICK_URL_ESC%% when the click-tracker is the parameter of another URL.

<a href="%%CLICK_URL_UNESC%%https://www.google.com">link</a>
<a href="https://www.google.com?rd_url=%%CLICK_URL_ESC%%">link</a>